{"id":13440,"date":"2023-10-09T13:30:24","date_gmt":"2023-10-09T08:00:24","guid":{"rendered":"https:\/\/www.fitterfly.com\/blog\/?p=13440"},"modified":"2023-11-29T19:58:47","modified_gmt":"2023-11-29T14:28:47","slug":"breaking-down-non-surgical-weight-loss-methods-expert-panel","status":"publish","type":"post","link":"https:\/\/www.fitterfly.com\/blog\/breaking-down-non-surgical-weight-loss-methods-expert-panel\/","title":{"rendered":"Breaking Down Non-Surgical Weight Loss Methods | Expert Panel"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Obesity is increasingly being recognised as a threat to public health and national economies globally. According to the <\/span><a href=\"https:\/\/www.thelancet.com\/journals\/lansea\/article\/PIIS2772-3682(23)00068-9\/fulltext\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">fifth round of the National Family Health Survey (NFHS, 2019\u201321)<\/span><\/a><span style=\"font-weight: 400;\">,\u00a0 40% of women and 12% of men in India are abdominally obese. <\/span><span style=\"font-weight: 400;\">Moreover, 49.3% of women in the 30\u201339 age category and 56.7% of women in the 40\u201349 age category fall in the obese group. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In response to the growing urgency of the obesity crisis, both pharmaceutical companies and healthtech platforms are redoubling their efforts to develop new groundbreaking strategies for effective<\/span> non surgical weight loss options<span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fitterfly recently hosted a riveting panel discussion that delved into cutting-edge, <\/span>non-surgical weight loss<span style=\"font-weight: 400;\"> strategies. The discourse was led by <\/span><b>Dr. Chitra Selvan<\/b><span style=\"font-weight: 400;\">, an expert in endocrinology with M.S. Ramaiah Medical College with a special interest in patient communications, <\/span><a href=\"https:\/\/www.fitterfly.com\/blog\/reviewers\/shilpa-joshi\/\" target=\"_blank\" rel=\"noopener\"><b>Ms. Shilpa Joshi<\/b><\/a><span style=\"font-weight: 400;\">, the dynamic VP of Metabolic Nutrition at Fitterfly, and <\/span><a href=\"https:\/\/www.fitterfly.com\/blog\/reviewers\/neha-verma\/\" target=\"_blank\" rel=\"noopener\"><b>Ms. Neha Verma<\/b><\/a><span style=\"font-weight: 400;\">, who heads the Department of Psychology &amp; Wellbeing at Fitterfly. <\/span><\/p>\n<p><a href=\"https:\/\/www.fitterfly.com\/blog\/reviewers\/dr-neelesh-bhandari\/\" target=\"_blank\" rel=\"noopener\"><b>Dr. Neelesh Bhandari<\/b><\/a><span style=\"font-weight: 400;\">, Vice President of Physician Partnerships at Fitterfly, moderated the session. Below are the key takeaways from the panel discussion on the best approaches to <\/span>non surgical weight loss<span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><b>Significance of Nutrition in Weight Management Strategies<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ms. Shilpa Joshi presented the etiology of obesity due to caloric imbalance, wherein caloric intake surpasses caloric expenditure. She further noted a paradigmatic shift in nutritional science concerning macronutrient composition. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Previously, lipids were predominantly implicated in adverse dietary outcomes; however, current evidence increasingly implicates carbohydrates for their caloric density.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-13441 size-full lazyload\" data-src=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy.webp\" alt=\"Ms. Shilpa Joshi (India\u2019s leading dietitian and diabetes educator)\" width=\"1200\" height=\"628\" data-srcset=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy.webp 1200w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-300x157.webp 300w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1024x536.webp 1024w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-768x402.webp 768w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/628;\" \/><noscript><img decoding=\"async\" class=\"alignnone wp-image-13441 size-full\" src=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy.webp\" alt=\"Ms. Shilpa Joshi (India\u2019s leading dietitian and diabetes educator)\" width=\"1200\" height=\"628\" srcset=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy.webp 1200w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-300x157.webp 300w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1024x536.webp 1024w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-3-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-768x402.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/noscript><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 10pt;\"><i><span style=\"font-weight: 400;\">Fig 1: Ms. Shilpa Joshi (India\u2019s leading dietitian and diabetes educator)<\/span><\/i><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ms. Shilpa Joshi also stressed that any type of diet, when followed long-term, leads to <\/span>non surgical weight loss<span style=\"font-weight: 400;\">. This is evident from a Frank M. Sacks et al. study, suggesting <\/span><a href=\"https:\/\/www.nejm.org\/doi\/full\/10.1056\/NEJMoa0804748\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">reduced-calorie diets lead to clinically meaningful weight loss<\/span><\/a><span style=\"font-weight: 400;\">, disregarding macronutrient percentages in them <\/span><i><span style=\"font-weight: 400;\">(N Engl J Med 2009; 360:859-873)<\/span><\/i><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the contrary, fad diets (keto, low-fat, or low-carb) indicating drastic weight loss are unsustainable. So, <\/span><i><span style=\"font-weight: 400;\">weight loss is a function of the diet being followed, not the type of diet being followed<\/span><\/i><span style=\"font-weight: 400;\">. Hypocaloric, well-balanced diet is sustainable and has stood the test of time.<\/span><\/p>\n<h2><b>Role of Medications in Facilitating Weight Loss<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Dr. Chitra Selvan emphasised that obesity is a chronic medical condition requiring sustained care with or without medications. The foundation of obesity management is behavioural modification. However, providing the tools for behaviour modifications can be challenging in clinical practice due to time constraints, the volume of patient load and the lack of training in behavioural science of medical professionals in India.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-13443 size-full lazyload\" data-src=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy.webp\" alt=\"Dr. Chitra Selvan (Endocrinologist, Associate Professor, Ramaiah Medical College)\" width=\"1200\" height=\"628\" data-srcset=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy.webp 1200w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-300x157.webp 300w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1024x536.webp 1024w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-768x402.webp 768w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/628;\" \/><noscript><img decoding=\"async\" class=\"alignnone wp-image-13443 size-full\" src=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy.webp\" alt=\"Dr. Chitra Selvan (Endocrinologist, Associate Professor, Ramaiah Medical College)\" width=\"1200\" height=\"628\" srcset=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy.webp 1200w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-300x157.webp 300w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1024x536.webp 1024w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-2-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-768x402.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/noscript><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 10pt;\"><i><span style=\"font-weight: 400;\">Fig 2: Dr. Chitra Selvan (Endocrinologist, Associate Professor, Ramaiah Medical College)<\/span><\/i><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Recently, pharmaceutical companies have introduced a novel class of GLP-1R agonists (glucagon-like peptide-1 receptor agonists) that are effective in appetite suppression. In India, these medications are approved for use in patients with type 2 diabetes who also have obesity but are not authorised solely for appetite suppression in cases of obesity. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, these drugs carry a potential risk of gastrointestinal side effects. They can rarely cause an increased risk of pancreatitis and worsening of retinopathy. Most studies involving pharmacotherapy for obesity have shown gradual weight regain once the medications are discontinued.<\/span><\/p>\n<h2><b>Emerging Drugs for Obesity Management<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Medical bodies have approved <\/span><i><span style=\"font-weight: 400;\">Orlistat<\/span><\/i><span style=\"font-weight: 400;\"> for <\/span>non surgical treatment for weight loss<span style=\"font-weight: 400;\">. It blocks the absorption of fats from small intestines and, thus, causes calorie deficit. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Common side effects of <\/span><i><span style=\"font-weight: 400;\">Orlistat<\/span><\/i><span style=\"font-weight: 400;\"> include bowel incontinence, oily spotting, increased urge to pass bowels, and bloating. <\/span><i><span style=\"font-weight: 400;\">SGLT2 inhibitors <\/span><\/i><span style=\"font-weight: 400;\">and<\/span><i><span style=\"font-weight: 400;\"> Metformin <\/span><\/i><span style=\"font-weight: 400;\">have also shown promising results in attaining weight loss among obese T2DM individuals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Newer obesity drugs in the pipeline include dual agonists consisting of<\/span><i><span style=\"font-weight: 400;\"> GLP and GIP (glucose-dependent insulinotropic polypeptide) agonists<\/span><\/i><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A study on 2539 individuals resulted in an average weight loss of <\/span><a href=\"https:\/\/pace-cme.org\/2022\/06\/13\/substantial-weight-loss-by-dual-gip-and-glp-1-receptor-agonist-in-obese-individuals\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">19.5% and 20.9% with 10-mg and 15-mg doses of tirzepatide<\/span><\/a><span style=\"font-weight: 400;\"> among participants compared to 3.1% with placebo. Pharma companies are also conducting trials on triple agents, consisting of <\/span><i><span style=\"font-weight: 400;\">GLP, GIP, and glucagon molecules<\/span><\/i><span style=\"font-weight: 400;\">, to manage obesity.<\/span><\/p>\n<h2><b>Role of Behaviour Therapy in Weight Loss<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Behavioural therapies offer a non-pharmacological approach to <\/span>non-surgical weight loss <span style=\"font-weight: 400;\">by conditioning the mind to adopt healthier habits. This conditioning is a gradual process that requires consistent repetition of specific behaviours. Ms. Neha Verma advocates for Intensive Behaviour Therapy (IBT) as a comprehensive strategy for weight management.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-13445 size-full lazyload\" data-src=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1.webp\" alt=\"Ms. Neha Verma [Clinical Psychologist (M. Phil), RCI Licensed Practitioner, Mumbai] \" width=\"1200\" height=\"628\" data-srcset=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1.webp 1200w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1-300x157.webp 300w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1-1024x536.webp 1024w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1-768x402.webp 768w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/628;\" \/><noscript><img decoding=\"async\" class=\"alignnone wp-image-13445 size-full\" src=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1.webp\" alt=\"Ms. Neha Verma [Clinical Psychologist (M. Phil), RCI Licensed Practitioner, Mumbai] \" width=\"1200\" height=\"628\" srcset=\"https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1.webp 1200w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1-300x157.webp 300w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1-1024x536.webp 1024w, https:\/\/www.fitterfly.com\/blog\/wp-content\/uploads\/2023\/10\/Img-4-Best-Approaches-to-Non-Surgical-Weight-Loss-copy-1-768x402.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/noscript><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 10pt;\"><i><span style=\"font-weight: 400;\">Fig 3: Ms. Neha Verma [Clinical Psychologist (M. Phil), RCI Licensed Practitioner, Mumbai]<\/span><\/i><\/span><\/p>\n<p><span style=\"font-weight: 400;\">IBT emphasises the importance of prioritising health and effectively managing time. It provides a structured routine that encourages consistency and motivation in adhering to dietary and exercise plans. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, IBT sets realistic, digitally trackable weight loss goals to measure progress objectively. Alongside IBT, Mindfulness-Based Interventions are recommended to enhance cognitive control, thereby improving focus, attention, and concentration.<\/span><\/p>\n<h2><b>Multidisciplinary Management of Weight Loss<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">A growing consensus among medical practitioners underscores the efficacy of a multidisciplinary approach to obesity management. Utilising Intensive Behavior Therapy (IBT), this collaborative model can optimise outcomes for various chronic medical conditions, including obesity, diabetes mellitus, hypertension, hepatic disorders, and cardiovascular diseases.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nutritionists are responsible for prescribing evidence-based dietary regimens for weight reduction, while psychologists contribute cognitive-behavioural strategies to ensure adherence to these regimens. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The synergistic collaboration between nutritionists and psychologists has resulted in superior outcomes in non-surgical weight loss interventions, largely attributable to enhanced long-term mental fortitude for dietary adherence.<\/span><\/p>\n<h2><b>How Does Fitterfly Help in Achieving Weight Loss among Members?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Dr. Neelesh Bhandari stressed that Fitterfly&#8217;s comprehensive approach to obesity management is rooted in three essential pillars: Nutrition, Fitness, and Behavior Conditioning. Upon physician referral, patients experience a seamless onboarding process that sets the stage for effective treatment. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A multidisciplinary team consisting of a nutritionist, physiotherapist, and behavioural therapist\u2014often referred to as a &#8216;success coach&#8217;\u2014then takes the lead for the <\/span>best non surgical weight loss procedures<span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The team of coaches conducts regular assessments and provides ongoing support to ensure the patient stays on track. Crucially, the team also maintains open lines of communication with the referring physician, providing timely feedback on the patient&#8217;s progress.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> In this way, Fitterfly creates a collaborative environment where physicians are well-supported by a team of experts, all focused on achieving optimal outcomes in obesity management.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These were the focal points of the panel discussion on <\/span><i><span style=\"font-weight: 400;\">Best Approaches to Non-Surgical Weight Loss. <\/span><\/i><span style=\"font-weight: 400;\">You can watch the complete discussion in the video below.<\/span><\/p>\n<p><iframe title=\"Non-Surgical Weight Loss: The Fitterfly Approach\" width=\"640\" height=\"360\" data-src=\"https:\/\/www.youtube.com\/embed\/Gk2tUx2AbUY?list=PLDwzeghrPT9sWrPQK9uNcr693_PiYIxI9\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe><\/p>\n<p><b>About Us<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Fitterfly is on a mission to fuel the global metabolic health revolution through the power of Digital Therapeutics (DTx). We partner with physicians to deliver advanced customised digital therapeutics solutions aimed at enhancing the health outcomes of their patients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By partnering with <a href=\"https:\/\/www.fitterfly.com\/\" target=\"_blank\" rel=\"noopener\">Fitterfly<\/a>, you can save time in your clinics, ensure continuity of care for your patients, get research publications and also enhance your revenue. To know more, please fill out the form below or call us at <a href=\"tel: 080-47093933\">080-47093933<\/a>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Obesity is increasingly being recognised as a threat to public health and national economies globally. According to the fifth round of the National Family Health Survey (NFHS, 2019\u201321),\u00a0 40% of [&hellip;]<\/p>\n","protected":false},"author":40,"featured_media":13448,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"wds_primary_category":0,"footnotes":""},"categories":[413,410],"tags":[],"acf":{"reviewed_by":false,"references":null,"author":"","table_content":null,"medically_reviewed":9339,"show_updated_date_in_post":"No","faq_list":null,"custom_schema":"","media_url":"","reviewer":null},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/posts\/13440"}],"collection":[{"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/comments?post=13440"}],"version-history":[{"count":0,"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/posts\/13440\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/reviewers\/9339"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/media\/13448"}],"wp:attachment":[{"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/media?parent=13440"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/categories?post=13440"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fitterfly.com\/blog\/wp-json\/wp\/v2\/tags?post=13440"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}